PAy Per Click

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What is click fraud and its affect on my website?

Click fraud consists of “pay-per-click” ads or in other words, repeat clicking of such ads. It has a deep impact on any advertisements, mainly paid ads. There are two categories of such abusive clickers: one who does not affect your ads directly but uses the paid ads without letting you know about its whereabouts.

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The second one is the most malicious one. This is the one which has to be avoided. These are “serial” abusers.

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